Last month, Harvard University finally got a public statement correct. It released a 'Report on Institutional Voice in the University' committing to refrain from issuing empathy statements on matters 'not relevant to the core function of the University.' Corporate America should learn from Harvard and do the same. If followed, Harvard will no longer make official comments, which it has in the past, on issues ranging from racial injustice, to the overturning of Roe vs.
Crypto currency exchange Coinbase shows how Harvard’s commitment can be applied to the corporate world. In September 2020, CEO Brian Armstrong proclaimed Coinbase to be a 'mission driven' company after employees threatened a walkout over his refusal to publicly support Black Lives Matter. He wrote a letter to employees saying that his company would 'focus on being the best company we can be, and making progress towards our mission, as compared to broader societal issues.
Even Google – a Silicon Valley tech giant known for its open discourse and generally leftist-tilt – is starting to wake up to the risks of unbridled activism. In a stunning reversal of previous company policy, it fired pro-Palestinian employees protesting the company’s contracts with Israel.
The environment for more companies to publicly commit to their missions and stay out of current events is better than ever. Harvard’s statement generated little criticism. Fortune 500 companies will generate even less. But they will have a powerful policy in place for the next current event. It’s time to once again take lessons from Harvard. CLICK HERE TO READ MORE FROM ANSON FRERICKS
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