DTI, TikTok team up for Camp Asenso to drive MSME growth in robust digital marketplace

The Department of Trade and Industry , through its MSME Development Group , has partnered with TikTok Shop Philippines to propel Filipino micro, small, and medium enterprises into the digital age with the “Camp Asenso” learning session.

The two-day program equipped MSMEs with practical knowledge and skills to leverage TikTok Shop for business growth in the thriving digital marketplace. Experts from TikTok Shop shared valuable insights on maximizing the platform’s features, along with a mock live selling session demonstrating effective marketing and product selling techniques.

DTI-MSME Development Group Undersecretary Cris A. Roque emphasized the learning session’s significance in empowering MSMEs for sustainable growth.

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