Southside ISD Superintendent Rolando Ramirez walks with colleagues through newly developed neighborhoods within the growing school district's boundaries in an effort to recruit students.The San Antonio Report depends on reader donations to support our nonprofit newsroom. We’re in the middle of our spring fundraising drive, and every dollar you give directly supports the journalism you rely on.
Leading the pack was Superintendent Rolando Ramirez, who bounded up to house after house in jeans and a district polo, talking to parents through video doorbells and in their driveways, encouraging them to register for classes and answering questions. Ciara Bertrand was tending to her child in the back seat of a car in her driveway when Ramirez surprised her with three boxes of Tagalong cookies and a flier with information.
“We’re knocking on doors, introducing ourselves. If they have children in the district, then we’re asking them if there’s any issues that we can address. … If they don’t have children in the district, … we’re asking them to register at our school,” he said.“I think it is wonderful that you guys took your time to come out and say, ‘hey,'” she said. “We’re new to the neighborhood, so we didn’t know anything.
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