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What the beep? Barcodes get an upgrade 50 years after first scan

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Emily Hanford-Ostmann is an Emmy-nominated producer and graduate of the E.W. Scripps School of Journalism at Ohio University.

There are changes coming to checkout lanes near year: The black-and-white bars you see on just about every product sold are getting a small but noticeable makeover.

"The statistic that kind of blows my mind every time I see it is that the barcode is scanned 10 billion times a day worldwide," said Carrie Wilkie, senior vice president of standards and technology at GS1 US, a company known for administering UPC barcodes. It's how we've shopped for 50 years,"something that's just so ingrained in everyday life that we don't think about," Wilkie said.On June 26, 1974, a pack of Wrigley's Juicy Fruit chewing gum was scanned at an Ohio supermarket, making it the first official barcode scan, according to GS1. Wilkie said, at the point of sale, the code's primary function is price lookup.

 

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