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Despite this, over the past two years the senior living industry – including Independent Living, Assisted Living, and Life Plan Communities – has experienced itssince the end of the Great Recession. To some extent, the cause may be attributed to over exuberance among investors and developers, ahead of demand for a generation that has only recently started retiring in large numbers.
Enter “University Based Retirement Communities,” or “UBRCs,” which offer unique and nearly impossible to replicate differentiation in an otherwise generic market.I developed in 2004, UBRCs can be identified at some of the nation’s most recognizable academic institutions, including Stanford, Notre Dame, Duke, the University of Florida, and Penn State, among others.
For both generations, numerous surveys have identified a common interest in “active”, “intellectually stimulating,” and most of all, “intergenerational” retirement environments. With the ability to cheer on the football or basketball team, attend musical, dance, or theater performances, and participate in lectures and courses while wearing an alma mater sweatshirt, a college campus checks all the boxes and more.
Wondered when this would happen.