The No. 1 way for introverts to gain influence at work, says Stanford expert: It's the ‘only way' to stay relevant
"The biggest mistake people make in their communication is they don't focus on the needs of the audience," Abrahams tells CNBC Make It."Attention is the most precious commodity we have in the world today. If I'm not tailoring my message to you, you're not going to pay attention to it."You have three basic methods at your disposal for figuring out what's important to your audience, he notes: reconnaissance, reflection and research.
You can buy yourself more opportunities for reconnaissance by asking to take on simple tasks that place you in rooms with decision-makers at your company. You could find a"leverage point" by volunteering to take notes in a meeting you wouldn't otherwise have access to, for example.
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