Visitors play the"Call of Duty: Modern Warfare" shooter video game developed by Infinity Ward and published by Activision during the"Paris Games Week" fair in Paris, on November 1, 2023.SAN FRANCISCO, United States -- James Spratt recalls dashing home from school as a teenager to band together online with friends to do battle in "Call of Duty", the global video game juggernaut that never gets old.
The yearly release cycle is "almost this ingrained holiday" and became a "secret sauce" for the franchise, "Call of Duty" general manager Johanna Faries told AFP. "You could talk about it with someone down in the garage or down at the shop or people online - everyone just seemed to know what 'Call of Duty' was.""I feel like it was a teenager thing when I started, but now you've got the old gamers and the new gamers," Spratt said.A Call of Duty forum at Reddit has 1.2 million members, bonding over memories of favorite moments in past installments and opinions on the newest version, which some were able to access early.
More than 70 percent of people who bought an Xbox 360 in the weeks after its launch also bought "Call of Duty," said Piscatella.