Influencer scams targeting high school and college students

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Students with TikTok and Instagram accounts are being targeted by marketers offering to sponsor and pay them. But how to make sure the offer is real, and not a scam.

If you have a high school or college student, you may want to chat with them about watching for scammers targeting young people with false promises about becoming an influencer.

"I was good at track in high school," he said."So companies would approach me and try to get me to promote them on social media.""I remember having bots on my Instagram account," he said,"that said they want me to pose for a mural and things like that." "Typically, what we see is that someone receives an unsolicited message from someone who is alleging to represent a brand or an organization," he said."That's the time where you need to turn around and leave," he said,"and completely remove yourself from that situation because it's not real."

 

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