'I no longer have Monday blues': 25-year-old quits her office job to sell tote bags

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The concept of Monday blues has been ingrained into the typical working adult's psyche. Yoyo Zheng isn't one of them. Having graduated from the National University of Singapore (NUS) in 2020 with a degree in Communications and New Media, she job-hopped for about a year in an attempt to find her true calling. The 25-year-old admits to having a serious...

Yoyo Zheng isn't one of them.

"On a personal level, I'm a creative at heart. I've always wanted to start something of my own because I love the process of transforming my ideas into reality," Yoyo tells AsiaOne.Happy birthday Good Totes!Just last week, Good Totes celebrated its one-year anniversary. From the outside looking in, Good Totes seems to be doing pretty well.She posted a number of TikTok videos in preparation for her debut launch, expecting "a few hundred views at best".

"I decided to start Good Totes because I was a frustrated consumer myself. Totes with pretty designs are everywhere, but most of them are flimsy or don't come with pockets," she shares."On the other hand, functional tote bags are usually not visually-appealing, at least to me," the NUS alumna says. There aren't any more off days and given that it's something she's passionate about, the 25-year-old is "twice as affected" when a product launch doesn't do as well as hoped.Yoyo reminisces about a memorable pop-up event held last December which saw snaking queues for her booth.

 

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