How often do voters’ top concerns feature at election campaign press conferences and in the media?

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Comparing voter priorities according to surveys with the airtime they’ve received shows aged care, climate and education have been neglected

urveys consistently show that aged care, climate change and education are among voters’ top concerns this federal election. But you wouldn’t necessarily know it by watching politicians’ press conferences or reading some media coverage.

This raises the question: given we know from polling what voters’ most important election issues are, how do these issues rank in terms of media coverage, and how often are the leaders asked about these topics?To assess the disconnect, Guardian Australia compared the results of anon voters’ priority policy areas with how much coverage they were given in the media, how often they featured in journalists’ questions to Albanese and Morrison, and how frequently these topics featured in Liberal and...

Table showing election issues ranked by how many ANU survey respondents indicated each issue was a 'top priority', compared with media coverage, Anthony Albanese press releases, Scott Morrison press releases, questions from journalists at press conferences and candidate Facebook posts There was also a wide gap between how highly voters ranked education and how much focus it has received from the media and politicians during the campaign.

Cost of living is one issue everyone is focused on. Of the ANU survey respondents, 64.7% ranked it as a top priority – the most of any issue – and it has received a large amount of media attention. While it didn’t feature as highly as some other topics in media releases, it is more prominent in politicians’ Facebook posts.

 

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its not what i can do for the country ,its what you can do for me ,vote scott [ or else ] its bulldozer time

ask me no questions i tell you no lies ,we dont control pressers and debates for no good reason ,but this is where scott comes in ,hes the master advertising guy ,never misses a beat ,snow glitter smoke mirrors rabbits out of a hat hes got it all . then we get albo the lame o

Controlling the Narrative

There's this new shrill-voiced hand-raising fawning-in-a-cone phalanx journalism business going on at Morrison press conferences.

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